Among the priority areas of European Union environmental policy is to create a legal, technical and financial conditions to stimulate the effective use of resources and moving towards zero waste. To achieve these objectives, the European Commision is preparing measures in the form of the EU Action Plan for Circular economy. In the circular economy, most products, that would have been disposed in the linear model, are re-used e.g. as a raw material. Thus the value of raw materials is kept within the system for the longest possible time. A certain element of linearity will continue to be preserved in the economy. Enterprises will have to adopt measures to meet the requirements arising from the new legislation. In center interest of managers, researchers, designers and project engineers should be the application of tools of environmental management, such as eco- efficiency of products, ecodesign of products and environmental management systems certification.